After the difficulties and cost encountered with their last web development firm and hosting provider, The Guelph Auto Mall was simply ready to let their domain name lapse and forget about having a web presence at all.
We faced the task of showing them how they could have a more cost-effective way of getting hosting, and have a web presence that branded the group, but did not favour any one dealer.
We created a portal type site that directed traffic to the individual dealer members, while still branding the overall group. From this, they were able to realize what their previous web firm had not communicated to them that their website was still bringing in thousands of visitors every month, and, when designed and managed properly, cost only pennies per site visitor a very smart investment indeed!